The Netherlands Chamber of Commerce in the United States is proud to partner with Marcel Wanders for its publication Rijks, Masters of the Golden Age
A new benchmark for art books, four years in the making, ‘Rijks, Masters of the Golden Age’ (2016) pays homage to the 17th-century Dutch masterpieces from the Rijksmuseum’s prestigious Gallery of Honour. This groundbreaking volume with over 65 iconic paintings includes 30 thoughtful interviews revealing their influence on how we see the world today. Measuring 70 x 50 x 9 cm, weighting 35 kilo, accompanied by a wooden table, the ‘Limited Edition’ (2.500 ex) has a silver plated embossed cover in Italian cow leather, it is printed with the finest high-pigmented inks on custom-made paper and is manually bound by the binders of the Vatican. Although it seems logic, it is a first in art books and an important innovation that all paintings are also shown in their original 1:1 size, showing the power and detail of the brushstroke, the vibrancy and complexity of colors, highlighting the painter’s genius. We feel the intimacy standing exactly where once the painter stood. Besides the ‘Limited Edition’, a 5-killogramme ‘Unlimited Edition’ of 33.2 x 23.7 x 5 cm is available. For the ultimate book aficionados, a bespoke ‘Unique Art Edition’ with a gold-plated emblem and gold plating and handwritten calligraphy in your own language is available on order.
About Marcel Wanders
An anomaly in the design world, Amsterdam based Marcel Wanders (Boxtel, the Netherlands, 1963) has made it his mission to “create an environment of love, live with passion and make our most exciting dreams come true.” This philosophy is most apparent in Rijks, Masters of the Golden Age, a book born out of Marcel’s profound admiration for the incredible artistic and intellectual legacy that is the Gallery of Honour in the Rijksmuseum.
Marcel’s work excites, provokes, and polarizes, but never fails to surprise for its ingenuity, daring and singular quest to uplift the human spirit and entertain. From opening his studio in the heart of the Jordaan area, where over 50 design experts work every day to publishing Creative Amsterdam in 2009 – a book devoted to the city’s intellectual, political and creative history – to designing the interior of the Andaz Prinsengracht set in Amsterdam’s former public library, each of Marcel’s career milestones has led to his heroic homage to these 17th-century Dutch masterpieces made available to everyone.
Marcel is bringing the human touch back to design by ushering in design’s ‘new age’ in which designer, craftsperson and user are reunited. In his process, Marcel defies design dogma; instead, focusing on holistic solutions rather than the technocratic. In Marcel’s universe, the coldness of industrialism is replaced by the poetry, fantasy and romance of different ages, vividly brought to life in the contemporary moment.